IDM Online - Daily
IDM’s Web site, www.idm.net.au, compliments the magazine by providing both an online repository of all IDM articles and daily news on the wide variety of topics covered in the magazine.  Daily news stories are published by IDM’s editorial team. Advertising & Sponsors can target readers directly based on IDM's select technology channels. These Channels such as  Document Management or Data Storage carry the most recent articles on that Technology and provide outstanding branding & click - through opportunities.

IDM eNewsletters - Weekly
The IDM email newsletter provides a handy reference to week's important developments in information management and storage technologies. There are a range of banner placement positions as well as the opportunity to promote a Featured Event of The Week to our eNewsletter readers. This feature is ideal for promoting events, seminars and roadshows. Organisers receive a centre position in the newsletter with 30 words, hyperlinks and logo.

IDM Magazine - Bimonthly
IDM magazine is the foremost resource in the Asia Pacific region covering a broad range of contemporary information management issues and technologies such as compliance, knowledge management, document management, imaging, workflow and related storage solutions.  First published in 1994, IDM magazine is valued for its bimonthly coverage of information technology as a tool for business development and case Studies of Australian and New Zealand implementations. IDM provides an integrated resource which allows marketers to target 34,000 CIOs, senior business and IT executives in Australia and New Zealand.

Who Reads IDM?
In 2008, McNair Ingenuity Research found that IDM readers worked at organisations that planned to spend on average $A1.7M on equipment and/or services for document/records management in the next 12 months.
More than 2/3 use Imaging Systems that include in-house scanning technologies.
More than 2/3 use a Document Management System for physical records and electronic documents.
IDM readers are involved in specifying, recommending, purchasing or approving for purchase the following products and services: Document/Records Management (69%); Imaging systems, including scanners (56%); and Content Management (52%)
Regarding products, services and technologies respondents were most likely to install in the next 6-12 months, the most commonly mentioned were: Imaging -  Multifunctional scanners (33%); Storage -  Disk Based Storage (33%); Services -  Consulting Services (37%) and Training (36%).
More than half (57%) said they were considering implementing a Knowledge Management strategy or policy in the future.

Advertising Sales
Contact Bill Dawes  —612 9043 2943 — bill@idm.net.au